Clue Design

We have been receiving really postive feedback from clients using Mintox which is great to hear especially after loads hard work & many years in development its good to know that what we have designed and build a system that works! – www.mintox.com

Bernard Shapland
Range Equipment
(www.rangeequipment.com.au)
“With the downturn in the economy we were looking for new lead generation tools, and our old site just wasn’t working. Since dealing with the guys at Clue and upgrading our website to use Mintox we have seen sales enquiries jump from zero a month up to several a week and building, we are talking wheel loaders big ticket items via our website! The website basically paid for itself in the first week. Tell anyone that wants to contact me to give me call.”
Dot Cousins
Aspen Parks
www.aspenparks.com.au
“Our goals were to completely re-vamp the look and feel of our website and to ensure that our web search engine results improved. The success of the web site has been beyond our expectations. We receive complements daily from people who visit our site. We could not have asked for a better design.
We now have a first-rate, easy to navigate website and are consistently ranked high during web searches. The Mintox CMS makes it easy to update and we do regularly, best of all the site has increased accommodation bookings in all off our properties.”

Just some of the benefits:

• Mintox – Increase Sales
• Mintox – Decrease Time to Market
• Mintox – Reduced Business Cost
• Mintox – Produces Leads

Ultimately Mintox is the tool that drives the success of these sites, the real power behind it is the people that are using it, the more they use it, the more they understand it, the more benefits they gain.

Mintox v3.6 is due for release in mid April and it brings a load of new features, performance improvements and new components especially designed to increase and manage sales. For a preview of the latest version call Clue Design on +61 8 9368 0777  or contact sales@cluedesign.com.au | www.mintox.com

We all live in the technology age, and therefore we love to get our hands on the latest and coolest new gadgets.
We have compiled a list of 10 must-have gadgets for 2009. Read on to discover whether you’re one of the lucky ones to own any of these trendy gizmos.

• Pulse Smartpen- Clue design own one of these little beauties! Read below to discover how this fascinating pen records, plays music and interprets different languages. www.livescribe.com
• iPhone- This popular mobile combines a breakthrough in technology such as GPS mapping, iPod, and internet and iTunes Music Store.
  www.apple.com/au/iphone/
• GPS car navigation- Getting lost without a street directory in this day and age? Say no more.
  www.garmin.com/garmin/cms/site/us
• Portable Media Device- Storing thousands of songs, images and videos, anyone whose anyone should own one of these.
  www.apple.com/itunes/
• Latest PC with Intel Quad Core Processor- This is needed to handle massive compute and visualisation workloads or Top end games, videos and applications.
  www.amd.com/us-en/Processors/ProductInformation/0,,30_118_8796_15223,00.html
• Macbook Pro- Titled as the world’s thinnest and lightest 17-inch notebook, this laptop is a “Must-Have”.
  www.apple.com/au/macbookpro/
• SLR Digital Camera-  Everyone needs a good digital camera. This camera has been the highest rated digital camera and captures high quality professional images every time.
  www.canon.com.au/products/cameras/digital_slr.html
• IWC’s Big Pilot Watch- It’s worth $18,000 and displays a automativ winding system, beryllium alloy balance and seven day power reserve.
  www.vialuxe.com/IWC-Pilots-Watch-Classic-Big-Pilots-Automatic-White-Gold-Watch-IW500402/Watch/115
• Mintox Adaptive Content Management System- Hey, we have to blow our own horn sometimes, and how else are you going to update your website without hassle, quickly and effortlessly?
  www.mintox.com

Did you know that The Pew Research Centre for the People and the Press have finally proven that people prefer the internet over newspapers when it comes to sourcing out news?

Everyone loves hearing or gossiping about news. Good news, bad news or weird and wonderful news always grabs people’s attention and when it comes to gaining client awareness into your business or product, and with online news overtaking newspapers, it has never been a better time than now to publish your news on your website.

Mintox™ News is a component from Mintox™ Adaptive Content Management System which allows users to confidently and effortlessly create and update their news pages on their website.
Displaying news and information on your website not only keeps your clients up to date with what is going on in and around the business, but also assists in keeping your clients continually coming back and entices visitors to view your site. You can also advertise specials and discount offers.

Why is a news page beneficial for my online business?

• Inform customers of your company’s latest news instantly by displaying fresh and up to date content.
• Increase your sites Search Engine site ranking by making regular updates to your content.
• Feed news articles into your home page.
• Keep visitors coming back for updates.
• Get people talking about your company or product.
• Display relevant topics and get your visitor to take the next step to either contact your business submit an online booking, sales enquiries or product order

Why Mintox™ News is beneficial for my online business

• Quickly and easily implemented by even the novice user.
• Similar to a newspaper article, Mintox™ News will automatically display information on your website with a headline, a brief summary of the article and a thumbnail image that can be uploaded by you.
• Administrators can update their latest company news from any computer, anywhere in the world.
• Better search engine rankings due to regular content updates.
• Upload images, detailed descriptions and create links to various files such as PDF’s.
• No HTML knowledge required.

For more information on Mintox™ News and how a news page can benefit your online business simply follow the link.
http://www.mintox.com/mintox-components/news.aspx

Dealing with the declining economy and decreasing sales is going to be tough and businesses must take action now.

When the economy slows and sales decline, companies should be as proactive and prepared as possible and in doing this they will survive and could even thrive throughout these rough times.

There is no better or more cost effective and dependable source for sales and business opportunities than the World Wide Web. It’s the perfect channel for communication with a wide audience who are actively searching for your products and services.

Many companies have an online presence but now is the time to focus on your online marketing activities to increase the effectiveness of your website and increase online sales generation.

Online marketing gives businesses the opportunity to evaluate their Return On Investment quickly and accurately, communicate cheaply and instantly (Email Marketing) with future and existing clients, utilise a cost effective and measurable marketing channel (pay per click marketing) and sell to new markets easily and effectively (Website, Search Engine Optimisation).

So if you want to take action before the economy takes over your business, here are some tips to consider when contemplating how the online world can assist with your business sales:

• Maintaining and attracting clients
  Retain future or existing client contacts and details by getting in touch with clients regularly. Prove to them what you can offer and how they can benefit from your business. Examples include sending monthly newsletters, presenting clients with specials, new products and services, strategies and online brochures.
• Implement SEO Search Engine Optimisation for a higher Return On Investment
  SEO can offer a higher Return On Investment than nearly any other marketing strategy, online or offline. With SEO, businesses can target their specific demographics, capture new business and be found by existing customers, expose brands and stay ahead of competitors.
• Spend less on print directories Some traditional forms of advertising including the print yellow pages are on the decline with internet advertising climbing significantly. Web Marketing can be a lot cheaper and more effective than print marketing. While figures will vary across different industries and global markets, survey after survey shows that Search Engine Marketing is currently the most cost effective and measurable form of marketing for many businesses. Review your expenditure in relation to print advertising and reassess whether advertising in a directory is still performing as well as it was.
• Optimise your website content A well-optimised web page gets you much higher listing in the major search engines like Google, Yahoo! and MSN and being in the top ten listings of a search page will attract more visitors to your site. When your content is “optimised” you have more of a chance for search engines to find you and in turn endorse your business and generate greater sales.
• Communication Constant communication is the key to high-quality customer relations.Update your clients on any new products or services you may offer and explain to them how they can once again benefit from your business. Email marketing provides an excellent way of directly sending, presenting and managing messages, campaigns, strategies and newsletters to stakeholders whilst tracking who is opening the message. Communication allows a two-way flow of information, opportunities to be recognised and awareness of what the competition is up to.

By following these simple tips, you could save your business, increase sales and ride the slowing economy instead of slowly sinking.

For more information of how websites, Email Marketing, Search Engine Optimisation or Pay Per Click Advertising can benefit your business, contact Clue Design…info@cludesign.com.au or www.cluedesign.com.au

Mintox. An awesome word from the 80’s… meaning exactly that… awesome / wicked / sick… whatever.
“That new BMX is MINTOX!”

Mintox was commonly abbreviated to “MINT”

Mintox is coming soon and due for release at the end of July 2008! Built completely in Western Australia by Clue Design and after several years in development, we are proud to present you with a sneak preview of Mintox.

What is Mintox?
Mintox is an advanced web based Content Management System which enables novice users, advanced designers and website developers to build, implement and manage their websites in just seconds! 

Some clients may already be familiar with the current Clue Design Web Control System. Mintox is a new and improved Content Management System, with the latest in Microsoft .NET 3.5 Framework, emerging with new features and key changes to the User Interface, to bring you a Content Management System that is quite simply Mint!

Clue Design has been utilizing Mintox to build sites from five pages through to thousand pages, from simple sites to sites that are so complicated it would take a 100 page document to explain them.

Mintox is coming in August 2008 and Clue Design will notify you via email when it’s up and ready.

e-Mail Marketing is one of the most cost efficient methods for direct marketing to your clients, allowing the user to create, send and track email campaigns in just minutes!

With the ability to obtain an immediate response from your client database and gain sophisticated reporting, e-mail Marketing allows you to track, in real-time, who is opening your message and what they are viewing.

Clue Design’s eCampaigner is a powerful web based system which allows clients to build and manage email marketing, communication and database contracts.

Use eCampaigner’s wizard to simply walk and talk you through the main features and steps of the system allowing you to easily and efficiently create your first marketing campaign.

Features Overview:

• Track who opens your emails
• Automatically manage bounces and un-subscribes from your list
• Customisable HTML templates with easy Click & Replace wizard
• Observe certain links which are being viewed
• Personalise emails using any database variable
• Advanced targeting tools
• Spam Act Compliance
• Comprehensive Statistics

Sign up for a 30 Day Free Trial and try out eCampaigner yourself! Visit or dedicated eCampaigner site:

www.ecampaigner.com.au