Advertising at its sweetest
Icecream makers Haagen-Dazs promoted its newest luxury icecream by inviting people to bed.
The icecream makers filled a Tokyo musuem with luxury beds retailing at over $2,500 and invited people to lie back, eat their new product while viewing a classical music concert.
The lucky guests were allowed to indulge in as much ice cream as they wished. Now that is a great way of promoting a product. Jealous? Just a bit. http://pzrservices.typepad.com/advertisingisgoodforyou/
